AWS Partner Central agents now offer real-time deal qualification and recommendations
AWS Partner Central agents have been enhanced to qualify co-sell opportunities in real time and provide recommendations that accelerate deal progression. This new functionality allows agents to enrich opportunity details conversationally, eliminating manual review delays for partners. The system now matches opportunities to specific co-sell motions and assigns an Opportunity Quality Score to guide AWS engagement, with the enhanced experience available today to AWS Partners globally.
- →Real-time co-sell opportunity qualification and recommendations
- →Automated co-sell motion matching and Opportunity Quality Score
Features (1) ›
- Real-time co-sell opportunity qualification and recommendations
AWS Partner Central agents now qualify every co-sell opportunity in real time, providing recommendations to drive AWS engagement and accelerate deal progression. The agent can act on the partner's behalf through conversation to enrich opportunity details, eliminating waiting for manual review.
Enhancements (1) ›
- Automated co-sell motion matching and Opportunity Quality Score
Each opportunity is now matched to a co-sell motion (AWS field-engaged, Agent-engaged, or Partner-led) and receives an Opportunity Quality Score measuring co-sell readiness. The agent recommends improvements to this score, with the score and motion recalculating in real time as the opportunity progresses.
https://aws.amazon.com/about-aws/whats-new/2026/06/accelerate-co-selling-with-agents/