AWS Marketplace sellers now receive qualified demo and private offer requests in minutes

AWS Marketplace now delivers qualified demo and private offer requests to sellers within minutes of submission. This change leverages an agentic workflow to evaluate customer use cases and create opportunities directly in AWS Partner Central, eliminating prior delays of several days. Sellers can now engage customers while they are actively evaluating products, thereby accelerating evaluations and reducing procurement cycles. The functionality is automatically available to sellers who have activated the request buttons on their listings, requiring no changes to their existing workflows.